Placement: Desktop newsfeed
Critique: the photo demonstrates just what the product is. The company name is at the top. This is a local ad so the promo is inviting people to the studio. The set number of people implies an urgency to click and learn more to sign up. The offer is listed in the headline below the image so it can’t be missed.
The landing page is the home page. It includes information about the benefits of yoga but more importantly, the offer is mentioned in the ad with sign-up area where you can easily find it.