Facebook Case Studies: 21 Examples of Ads that Work (3)

Facebook: https://www.facebook.com/pages/Mad-Hippie-Skin-Care-Products/235316174370

Landing Page: http://www.madhippie.com/

Placement: Desktop newsfeed

Critique: This ad may show up in the feed of someone who is interested in skin care products or natural beauty. The ad is in full color and a playful font. A product is featured so you have an idea of what they offer. The ad includes social stats: likes, comments and shares to encourage viewer to click. The text identifies the value proposition – good for wrinkles and discoloration.  

The landing page takes you to the home page to learn more. There are links to their product categories that are clickable.

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